|
|
|
|
|
|
|
 |
 |
 |
|
Portfolio Testimonials Following is a selection of my recent work. It provides you with an idea of the range and style of my writing. For many of these projects, I worked in partnership with a graphic designer on concept and theme development. Annual reportsCoastal Community Credit Union Envision Financial PRT Forest Regeneration Income Fund Response Biomedical Geologix Explorations Investor relations support Adriana Resources Inc. Viscount Systems StonePoint Group Marketing solutions Canaccord Capital Caliber Leadership Systems Raymond James Municipal Finance Authority of B.C. SEI Investments Web sites Citizens Bank Vancity Savings Credit Union Vancity Capital Credential Direct Editorial TreasuryPoint.com Smallcapcenter.com BusinessWeek Online Business in Vancouver Testimonials "Richard Ketchen provided prompt, personal attention to our annual report project. This makes a huge difference when deadlines are tight and the pace is hectic. He has a knack for getting the written message across clearly and simply - the way an annual report should be. His financial background and business experience allow him to understand the issues from the perspective of the company, and his skills as a writer bridge the gap to make the message readily understandable to the average reader." Rob Miller, CFO, PRT Forest Regeneration Income Fund "In preparation for our latest annual report, we wanted to improve and mature the overall content. At the same time, this content had to be accessible to our audience - the average reader who would not understand accounting jargon. Richard Ketchen was exactly what we were looking for. Richard's ability to effectively communicate challenging concepts in easy-to-understand terms, combined with his advanced experience and knowledge of what makes a great annual report, resulted in one of our best pieces to date. Our management team and our audiences were very satisfied with the fine product in the end. We look forward to working with Richard in the future." Ron Dau, Manager, Public Relations and Communications, Envision Financial "Richard has improved my client communication 10-fold. I don't know what I would do without him!" Jonathan Feldman, Founder & Principal, Millennium Drilling Co., Inc. "Richard has proven himself time and time again to Canaccord Capital. From marketing communications through to website content he knew exactly how to convey our message. Richard's finance background marries well with his strong command of the English language. It's always a pleasure working with him." Mardi MacDonald, Senior Manager, Marketing and Communications, Canaccord Capital Corp. "As the direct result of our utilizing Ketchen & Company Communications, each time I hand a prospect our firm's business capability brochure or they visit our website; I am always confident that they will have a good first impression and a quick, clear understanding of what we do and how we offer our financial advisory services. Your services exceeded our expectations. Thank you again." Carlo Savio, President, CJS Grupo Financiero "I've always found you to be honest and forthright in your interactions with us. I could always count on you to give us your best effort and spend the time to understand what we were looking for and to then deliver it. You do so without pandering and therefore the results are better than they would be otherwise. You kept your word and delivered when you said you would. If there was ever an issue or misunderstanding, you dealt with it honestly and took responsibility for your part in it." Kel Hoffmann, President, Whitebirch Software, Inc. "Richard and his team were a terrific find for us. They produced great looking, readable content and collateral but they also did the much more demanding task of helping us figure out WHAT we wanted to say and how we wanted to say it, rather than just how it should be presented. They delivered on deadline and under budget. I would definitely use them again and recommend them strongly." Richard Osborn, Partner, Greenstone Venture Partners "Richard has been a valuable resource for TreasuryPoint.com since he began writing for us in November 2000. Since this time, Richard has skilfully crafted articles for us on such topics as cash flow forecasting, treasury management outsourcing and short-term portfolio management. All of his articles, which are thoroughly researched, are written in a clear and concise manner - and he never misses a deadline. Plus, he's an absolute pleasure to work with - even though it's mostly via the telephone or e-mail from 3,000 miles away." Christine Galati, Content Manager, SEI Investments/TreasuryPoint.com "Richard has an ability to quickly absorb pertinent industry knowledge that makes his copywriting relevant and thorough. His work fit perfectly with our corporate goals and culture." James Borkowski, Chairman, StonePoint Group "Richard brought Raymond James his expertise in the recent redesign of our quarterly newsletter, The Diversified Investor. We were very pleased with the treatment of content and professional layout. His investment industry background and writing style helped us issue a high-quality piece which has been extremely well received." Michael Assouline, Corporate Communications Group, Raymond James Ltd. "As supervising editor, I have always found his reports to be well-written and factually correct. He has never missed a deadline. Richard consistently provides well-researched articles, both on topics of his own choosing and in response to assignments. He has a depth of knowledge on investing and related market issues that is always reflected in his writing, and his writing style is simple and highly effective." Don Whiteley, Editor-in-Chief, Smallcapcenter.com "Thanks again for turning out a marvellous piece I believe our readers will enjoy." Brian McCallen, Senior Editor, Golf Magazine, Times Mirror Magazines "Your work is efficient and creative." Alison MacAlpine, Marketing Coordinator, Trimark Mutual Funds "You've outdone yourself. Thanks for another terrific job." Doug Berg, Director, CWC Life Insurance Services "Richard has taken the time to understand our market and where we wanted to position ourselves while delivering the creativity we needed." Graham Burns, Vice President and Director, Canadian Western Capital "Thank you so very much for your diligent work over the past year. You have been a pleasure to work with and our clients have greatly benefited from the enhanced communications." Martine Kerr, Marketing Manager, TAL Private Management "You helped put a new face on the Chamber by revamping our newsletter. Because of your participation the image of the Chamber is improving. You initiated positive change." John Clark, President, West Vancouver Chamber of Commerce |